Kuala Lumpur: When Siti Nurfadhilah Naluwi from Kuala Lumpur paid for her shopping and dining using her CIMB Bank Debit MasterCard, it never crossed her mind that she would walk away with a brand new Ford Fiesta worth more than RM80,000.
Siti Nurfadhillah, together with other CIMB Bank customers, were recently rewarded at a prize presentation ceremony of the CIMB Bank Debit MasterCard “Get Social” Campaign. The campaign which ran from November 2011 to April 2012, allowed CIMB Bank customers who spent more than RM50 in a single receipt with their debit card the chance of winning fantastic prizes, including two grand prizes of Ford Fiestas. The campaign which ran in two phases, had earlier named Heyati Krystalyna @ Chang Pooi Yew of Johor Bharu as the first phase grand prize winner.
An excited Siti Nurfadhilah, after being chosen as the grand prize winner for the second phase, received the keys to her spanking new Ford Fiesta from Peter England, Head of Retail Financial Services, CIMB Bank in a ceremony held in Petaling Jaya today.
Apart from the grand prize winners, CIMB Bank also rewarded 120 monthly winners with prizes ranging from Samsung Galaxy Tabs (worth RM1,800), Jusco shopping vouchers (worth RM4,000) and holiday vouchers (worth RM6,000).
“This is just one of the many ways we are rewarding our customers. By using the CIMB Bank Debit MasterCard, customers are given exclusive benefits and privileges that allow them to enjoy savings, rebates and discounts, for themselves as well as their friends. We note that there has been a growing awareness among our customers who realise the convenience of carrying a single card when making purchases. Not only does the Debit Card allow customers the option of cashless transactions, it also provides customers the added advantage of allowing them to track their spending,” explained Peter.
“It is encouraging to note that more than 500,000 cards have been issued within six months of its launch and an average spending of about RM600 per month, per active card. To drive more card issuance and usage, we will continue to come up with exciting campaigns such as the ‘CIMB Loves New York’ contest that we are currently running,” added Peter.
The ‘CIMB Loves New York’ contest offers a chance to cardholders to be one of the 10 lucky winners for a 4D/3N trip to New York for two persons with RM10,000 worth of spending money. In addition to that, one of the 10 winners will also be in the running to experience a ‘MasterCard Priceless Moments Collection New York City Shopping Celebration Package’ for two which entails celebrity treatment all the way – from business class travel, chauffer-driven tours and shopping spree, luxury hotel accommodation and more. For an automatic entry, cardholders must spend at least RM2,000 over the period of 1 May to 31 August 2012 using the debit card, and earn additional entries by increasing their monthly deposit balances of RM500 over the same period. At the same time, cardholders can also look forward to exclusive one-for-one deals and a three percent cash rebate for the first three transactions within thirty days of the card issuance as a start-up offer.
CIMB Islamic also offers the CIMB Islamic Debit MasterCard for its savings and current account holders. For further details on the debit cards, customers may either call 1 300 880 900, log on to www.cimbank.com or www.cimbislamic.com, or visit any CIMB Bank and CIMB Islamic branches nationwide.